EVALUATION OF CUSTOMER SERVICE AND RETENTION; A COMPARATIVE ANALYSIS OF TELECOMMUNICATION SERVICE PROVIDERS

EVALUATION OF CUSTOMER SERVICE AND RETENTION; A COMPARATIVE ANALYSIS OF TELECOMMUNICATION SERVICE PROVIDERS

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For a product to receive complete loyalty depends not only on the quality of the product but also on the satisfaction derived from such product. All three, loyalty, quality and satisfaction are significant factors that show how effective the customer service of an organization is. When customer service is effective then customer retention/ retention of product is considered. This study...
 
Published at European Journal of Business and Social Sciences
Volume 3
Issue 8
Pages 16
Published in 2014
 
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Ogunnaike, Olaleke Oluseye (Ph.D); Salau, Odunayo; Sholarin Adeniyi (Ph.D); Taiye Tairat Borishade,
SALAU ODUNAYO PAUL » SALAU, Odunayo Paul obtained his B.Sc & M.Sc degrees in Industrial Relations and Human Resource Management, Olabisi Onabanjo University, Ago-Iwoye, Ogun state. SALAU is a man endowed with passion for teaching and learning. SALAU has obtained several awards in both Academic and Professional institution. HE is an associate and member of professional bodies like CICN, ICBAM, NIM, ISMN, IPMN. He is... view full profile
SALAU ODUNAYO PAUL
 
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