Marketing:Principles and Applications. Macrowly Consult; Port Harcourt, Nigeria ( Text book ).
Apart from training people to succeed in establishing, maintain and enhancing long-term customer relationship,
Published at ( Text book ) Marketing:Principles andApplications. Macrowly Consult; Port Harcourt, Nigeria. ( Text book )
Published in 2006
Worlu, R.; Kehinde O. J. and Adegbuyi, O
Kehinde Oladele Joseph » Dr. Kehinde, Oladele Joseph holds a B.sc (Hons) in Business Administration from University of Ilorin, and an M.sc degree in Business Administration [Marketing] from the University of Lagos. He equally holds a Ph.D in marketing from the Covenant University, where he currently lectures. At the Covenant University, Dr Kehinde blends his versatile industry experience in Advertising with marketing... view full profile