African Development: Marketing Strategies as Roadmap to Sustainable Development.
No reform by any of the African governments will be complete today without policies put in place to promote a sustainable development and improve the living standard of the citizenry.
Published at Consortium Journal of Hospitality and Tourism.Cheyney University of Pennsylvania, USA, Vol. 10, Issue 2, pp. 101 – 108.
Published in 2006
Kehinde Oladele Joseph
Kehinde Oladele Joseph » Dr. Kehinde, Oladele Joseph holds a B.sc (Hons) in Business Administration from University of Ilorin, and an M.sc degree in Business Administration [Marketing] from the University of Lagos. He equally holds a Ph.D in marketing from the Covenant University, where he currently lectures. At the Covenant University, Dr Kehinde blends his versatile industry experience in Advertising with marketing... view full profile